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Data protection

Data protection

1. Data protection at a glance
General information The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is all data with which you can be personally identified. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.

Data collection on this website Who is responsible for data collection on this website? Data processing on this website is carried out by the website operator. You can find their contact details in the “Note on the responsible body” section of this data protection declaration. How do we collect your data? On the one hand, your data is collected when you provide it to us. This can be z. B. be data that you enter in a contact form. Other data is collected automatically or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of the page view). This data is collected automatically as soon as you enter this website. What do we use your data for? Some of the data is collected to ensure that the website is provided error-free. Other data may be used to analyze your user behavior. What rights do you have regarding your data? You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time in the future. You also have the right, under certain circumstances, to request that the processing of your personal data be restricted. You also have the right to lodge a complaint with the responsible supervisory authority. You can contact us at any time about this or if you have any further questions about data protection.

Analysis tools and third-party tools When you visit this website, your surfing behavior can be statistically evaluated. This is mainly done with so-called analysis programs. Detailed information on these analysis programs can be found in the following data protection declaration.

2. Hosting and Content Delivery Networks (CDN)
Shopify We host our website at Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (hereinafter: “Shopify”). Shopify is a tool for building and hosting websites. When you visit our website, Shopify collects your IP address as well as information about the device and browser you use. Shopify also analyzes visitor numbers, visitor sources and customer behavior and creates user statistics. When you make a purchase on our website, Shopify also collects your name, email address, shipping and billing addresses, payment information, and other information related to the purchase (e.g., phone number, amount of sales, etc.). .). Shopify stores cookies in your browser for analysis purposes. Details can be found in Shopify's privacy policy: https://www.shopify.de/legal/datenschutz. The use of Shopify is based on Art. 6 Para. 1 lit. f GDPR. We have a legitimate interest in ensuring that our website is presented as reliably as possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time.

Conclusion of an order processing contract We have entered into an order processing contract with Shopify. This is a contract required by data protection law that ensures that Shopify only processes the personal data of our website visitors according to our instructions and in compliance with the GDPR.

3. General information and mandatory information
Data protection The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration. When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This data protection declaration explains what data we collect and what we use it for. It also explains how and for what purpose this happens. We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of the data against access by third parties is not possible.

Note on the responsible body The responsible body for data processing on this website is:
Kombuchery GmbH
Kantstrasse 26
10623 Berlin

Email: imprint@kombuchery.de

The responsible body is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Storage period Unless a specific storage period has been specified in this data protection declaration, your personal data will remain with us until the purpose for data processing no longer applies. If you submit a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); In the latter case, the deletion takes place after these reasons no longer apply.

Statutory data protection officer We have appointed a data protection officer for our company.

Maximilian Seedorf

Note on data transfer to the USA and other third countries Our website includes, among other things, tools from companies based in the USA or other third countries that are not secure in terms of data protection law. If these tools are active, your personal data can be transferred to these third countries and processed there. We would like to point out that a level of data protection comparable to the EU cannot be guaranteed in these countries. For example, US companies are obliged to hand over personal data to security authorities without you as the data subject being able to take legal action against this. It cannot therefore be ruled out that US authorities (e.g. secret services) process, evaluate and permanently store your data on US servers for surveillance purposes. We have no influence on these processing activities. Revocation of your consent to data processing Many data processing operations are only possible with your express consent. You can revoke consent that you have already given at any time. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR) IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LITER. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE TERMS. THE APPLICABLE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS DATA PROTECTION POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN PROOF COMPLEX REASONS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOM OR THE PROCESSING IS FOR THE PURPOSE OF EFFECTING, EXERCISE OR DEFENSE FORMATION OF LEGAL CLAIMS ( OBJECTION PURSUANT TO ARTICLE 21 (1) GDPR). IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT IT IS CONNECTED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR THE PURPOSE OF DIRECT ADVERTISING (OBJECTION PURSUANT TO ARTICLE 21 (2) GDPR).

Right to complain to the responsible supervisory authority In the event of violations of the GDPR, those affected have the right to complain to a supervisory authority, in particular in the member state of their habitual residence, their place of work or the place of the alleged violation. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to data portability You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the data to be transferred directly to another person responsible, this will only be done if it is technically feasible.

SSL or TLS encryption This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website If there is an obligation to send us your payment data (e.g. account number for direct debit authorization) after the conclusion of a fee-based contract, this data is required for payment processing. Payment transactions using the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. With encrypted communication, your payment data that you transmit to us cannot be read by third parties.

Information, deletion and correction Within the framework of the applicable legal provisions, you have the right to free information at any time about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correction or deletion of this data. You can contact us at any time about this or if you have any further questions on the subject of personal data.

Right to restriction of processing You have the right to request that the processing of your personal data be restricted. You can contact us at any time about this. The right to restriction of processing exists in the following cases: If you dispute the accuracy of your personal data stored by us, we usually need time to check this. For the duration of the examination, you have the right to request that the processing of your personal data be restricted. If the processing of your personal data happened/is happening unlawfully, you can request the restriction of data processing instead of deletion. If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of deletion. If you have lodged an objection in accordance with Article 21 Para. 1 GDPR, a balance must be made between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request that the processing of your personal data be restricted. If you have restricted the processing of your personal data, this data - apart from its storage - may only be used with your consent or to assert, exercise or defend legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state.

Objection to advertising emails The use of contact details published as part of the imprint obligation to send unsolicited advertising and information materials is hereby objected to. The site operators expressly reserve the right to take legal action in the event of unsolicited advertising being sent, such as spam e-mails.

4. Data collection on this website
Cookies Our websites use so-called “cookies”. Cookies are small text files and do not cause any damage to your end device. They are stored on your end device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your end device until you delete them yourself or until they are automatically deleted by your web browser. In some cases, cookies from third-party companies can also be stored on your end device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for processing payment services). Cookies have various functions. Numerous cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or display advertising. Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions you want (functional cookies, e.g. for the shopping cart function) or to optimize the website (e.g. cookies for measuring the web audience). stored on the basis of Article 6 (1) (f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the cookies in question will be stored exclusively on the basis of this consent (Art. 6 Para. 1 lit. a GDPR); the consent can be revoked at any time. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when you close the browser. If cookies are deactivated, the functionality of this website may be restricted. If cookies are used by third-party companies or for analysis purposes, we will inform you separately in this data protection declaration and, if necessary, request your consent.

Cookie consent with Usercentrics This website uses Usercentrics cookie consent technology to obtain your consent to the storage of certain cookies on your end device or to the use of certain technologies and to document this in compliance with data protection regulations. The provider of this technology is Usercentrics GmbH, Rosental 4, 80331 Munich, website: https://usercentrics.com/de/ (hereinafter "Usercentrics"). When you enter our website, the following personal data will be transmitted to Usercentrics: Your consent(s) or the revocation of your consent(s) Your IP address Information about your browser Information about your device Time of your visit to the website Usercentrics also stores a cookie in your browser in order to be able to assign the consent you have given or its revocation. The data collected in this way is stored until you request us to delete it, delete the Usercentrics cookie yourself, or the purpose for storing the data no longer applies. Mandatory legal retention obligations remain unaffected. Usercentrics is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Article 6 Paragraph 1 Sentence 1 Letter c GDPR.

Contract for order processing We have concluded a contract for order processing with Usercentrics. This is a contract required by data protection law, which ensures that Usercentrics processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Cookie consent with Consent Manager Provider Our website uses the cookie consent technology of Consent Manager Provider to obtain your consent to store certain cookies on your device and to document these in accordance with data protection regulations. The provider of this technology is Jaohawi AB, Håltegelvägen 1b, 72348 Västerås, Sweden, website: https://www.consentmanager.de (hereinafter "Consent Manager Provider"). When you enter our website, a connection to the Consent Manager Provider servers is established in order to obtain your consent and other explanations for the use of cookies. Consent Manager Provider then stores a cookie in your browser in order to be able to allocate the consent you have given or revoke it. The data collected in this way is stored until you request us to delete it, delete the consent manager provider cookie yourself, or the purpose for storing the data no longer applies. Mandatory legal retention obligations remain unaffected. Consent Manager Provider is used to obtain the legally required consent for the use of cookies. The legal basis for this is Article 6 Paragraph 1 Sentence 1 Letter c GDPR.

Contract for order processing We have concluded a contract for order processing with Consent Manager Provider. This is a contract required by data protection law, which ensures that Consent Manager Provider only processes the personal data of our website visitors according to our instructions and in compliance with the GDPR.

Server log files The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are: Browser type and browser version Operating system used Referrer URL Host name of the accessing computer Time of the server request IP address This data is not merged with other data sources. This data is collected on the basis of Article 6 Paragraph 1 Letter f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website - the server log files must be recorded for this purpose.

Contact form If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent. This data is processed on the basis of Article 6 (1) (b) GDPR if your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried. The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Inquiries by email, telephone or fax If you contact us by email, telephone or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent. This data is processed on the basis of Article 6 (1) (b) GDPR if your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried. The data you sent to us via contact requests will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions - in particular statutory retention periods - remain unaffected.

Communication via WhatsApp We use the WhatsApp instant messaging service to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp receives access to metadata that is created during the communication process (e.g. sender, recipient and time). We would also like to point out that WhatsApp, according to its own statements, shares personal data of its users with its US-based parent company Facebook. For more details on data processing, see WhatsApp's privacy policy at: https://www.whatsapp.com/legal/#privacy-policy. WhatsApp is used on the basis of our legitimate interest in communicating with customers, interested parties and other business and contractual partners as quickly and effectively as possible (Art. 6 Para. 1 S. 1 lit. f GDPR). If appropriate consent has been requested, data processing is carried out exclusively on the basis of consent; this can be revoked at any time with effect for the future. The communication content exchanged between and on WhatsApp remains with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

We use WhatsApp in the “WhatsApp Business” version. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.

We have set up our WhatsApp accounts in such a way that there is no automatic data synchronization with the address book on the smartphones in use.

We have concluded a contract for order processing with WhatsApp.

Hubspot CRM We use Hubspot CRM on this website. The provider is Hubspot Inc. 25 Street, Cambridge, MA 02141 USA (hereinafter Hubspot CRM). Hubspot CRM allows us, among other things, to manage existing and potential customers as well as customer contacts. With the help of Hubspot CRM, we are able to collect, sort and analyze customer interactions via email, social media or telephone across different channels. The personal data recorded in this way can be evaluated and used for communication with potential customers or for marketing measures (e.g. newsletter mailings). With Hubspot CRM we are also able to record and analyze the user behavior of our contacts on our website. The use of Hubspot CRM is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in customer administration and customer communication being as efficient as possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Details can be found in Hubspot's privacy policy: https://legal.hubspot.com/de/privacy-policy. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.hubspot.de/data-privacy/privacy-shield.

Contract for order processing We have concluded a contract for order processing with Hubspot CRM. This is a contract required by data protection law, which ensures that Hubspot CRM only processes the personal data of our website visitors according to our instructions and in compliance with the GDPR.

Registration on this website You can register on this website in order to use additional functions on the site. We use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will reject the registration. For important changes, such as the scope of the offer or technically necessary changes, we use the e-mail address provided during registration to inform you in this way. The data entered during registration is processed for the purpose of implementing the user relationship established by registration and, if necessary, for initiating further contracts (Article 6 (1) (b) GDPR). The data collected during registration will be stored by us as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.

Registering with Google Instead of registering directly on this website, you can register with Google. The provider of this service is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. To register with Google, all you have to do is enter your Google name and password. Google will identify you and confirm your identity to our website. If you sign up with Google, we may be able to use certain information on your account to complete your profile with us. You decide whether and what information this is as part of your Google security settings, which you can find here: https://myaccount.google.com/security and https://myaccount.google.com/permissions. The data processing associated with the Google registration is based on our legitimate interest in making the registration process as simple as possible for our users (Art. 6 Para. 1 lit. f GDPR). Since the use of the registration function is voluntary and the users themselves can decide on the respective access options, no conflicting overriding rights of the data subjects are apparent.

Registration with Facebook Connect Instead of registering directly on this website, you can register with Facebook Connect. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, however, the data collected is also transferred to the USA and other third countries. If you decide to register with Facebook Connect and click on the "Login with Facebook"/"Connect with Facebook" button, you will be automatically redirected to the Facebook platform. There you can log in with your usage data. This will link your Facebook profile to this website or our services. This link gives us access to your data stored on Facebook. These are primarily: Facebook name Facebook profile and cover photo Facebook cover photo E-mail address stored on Facebook Facebook ID Facebook friend lists Facebook likes ("Like me" information) Birthday Gender Country Language This data is used for Used to set up, provide and personalize your account. Registration with Facebook Connect and the associated data processing operations are based on your consent (Article 6 (1) (a) GDPR). You can revoke this consent at any time with future effect. Insofar as personal data is collected on our website and forwarded to Facebook using the tool described here, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Article 26 GDPR ). Joint responsibility is limited to collecting the data and passing it on to Facebook. The processing by Facebook after the forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-safe implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook directly on Facebook. If you assert the rights of data subjects with us, we are obliged to forward them to Facebook. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php. For more information, see the Facebook Terms of Use and the Facebook Privacy Policy. You can find these at: https://de-de.facebook.com/about/privacy/ and https://de-de.facebook.com/legal/terms/.

Comment function on this website For the comment function on this page, in addition to your comment, information about the time the comment was created, your e-mail address and, if you are not posting anonymously, the user name you have chosen will be saved.

Storage of the IP address Our comment function stores the IP addresses of the users who write comments. Since we do not check comments on this website before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.

Subscribing to comments As a user of the site, you can subscribe to comments after you have registered. You will receive a confirmation email to check whether you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the information emails. In this case, the data entered when subscribing to comments will be deleted; if you have transmitted this data to us for other purposes and elsewhere (e.g. newsletter subscription), this data will remain with us.

Storage period of the comments The comments and the associated data are stored and remain on this website until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. offensive comments).

Legal basis The comments are stored on the basis of your consent (Article 6 (1) (a) GDPR). You can revoke any consent you have given at any time. All you need to do is send us an informal email. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

5. Social Media
Facebook Plugins (Like & Share Button) Plugins from the social network Facebook are integrated into this website. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, however, the data collected is also transferred to the USA and other third countries. You can recognize the Facebook plugins by the Facebook logo or the “Like button” (“Like”) on this website. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/?locale=de_DE. When you visit this website, a direct connection is established between your browser and the Facebook server via the plugin. Facebook receives the information that you have visited this website with your IP address. If you click the Facebook “Like” button while you are logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in Facebook's data protection declaration at: https://de-de.facebook.com/privacy/explanation. If you do not want Facebook to be able to assign your visit to this website to your Facebook user account, please log out of your Facebook user account. The Facebook plugins are used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in achieving the greatest possible visibility on social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Insofar as personal data is collected on our website and forwarded to Facebook using the tool described here, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Article 26 GDPR ). Joint responsibility is limited to collecting the data and passing it on to Facebook. The processing by Facebook after the forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-safe implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook directly on Facebook. If you assert the rights of data subjects with us, we are obliged to forward them to Facebook. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

Twitter plugin Functions of the Twitter service are integrated on this website. These functions are offered by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. This data is also transmitted to Twitter. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the data transmitted or how it is used by Twitter. Further information can be found in Twitter's privacy policy at: https://twitter.com/de/privacy. The use of the Twitter plugin is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://gdpr.twitter.com/en/controller-to-controller-transfers.html. You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.

Instagram Plugin Functions of the Instagram service are integrated into this website. These functions are offered by Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking on the Instagram button. This allows Instagram to assign your visit to this website to your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Instagram. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in achieving the greatest possible visibility on social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art . 26 GDPR). Joint responsibility is limited to collecting the data and passing it on to Facebook or Instagram. The processing by Facebook or Instagram after forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for issuing data protection information when using the Facebook or Instagram tool and for implementing the tool on our website in a secure manner in accordance with data protection law. Facebook is responsible for the data security of Facebook and Instagram products. You can assert your rights (e.g. requests for information) regarding the data processed on Facebook or Instagram directly on Facebook. If you assert the rights of data subjects with us, we are obliged to forward them to Facebook. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/5669946660333381. Further information can be found in Instagram's privacy policy: https://instagram.com/about/legal/privacy/.

Tumblr Plugin This website uses buttons from the Tumblr service. The provider is Tumblr, Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA. These buttons allow you to share a post or page on Tumblr or follow the provider on Tumblr. If you access one of our websites with a Tumblr button, the browser establishes a direct connection to the Tumblr servers. We have no control over the amount of data Tumblr collects and transmits using this plugin. According to the current status, the IP address of the user and the URL of the respective website are transmitted. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Further information on this can be found in Tumblr's data protection declaration at: https://www.tumblr.com/privacy/de.

LinkedIn Plugin This website uses functions of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. Each time a page on this website that contains LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click LinkedIn's "Recommend" button and are logged into your LinkedIn account, LinkedIn is able to assign your visit to this website to you and your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn. The LinkedIn plugin is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/help/linkedin/answer/62538/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de Further information can be found in LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.

XING Plugin This website uses functions of the XING network. The provider is New Work SE, Dammtorstraße 30, 20354 Hamburg, Germany. Each time one of our pages containing XING functions is called up, a connection to the XING servers is established. To our knowledge, no personal data is stored. In particular, no IP addresses are stored or usage behavior is evaluated. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Further information on data protection and the XING Share button can be found in the XING data protection declaration at: https://www.xing.com/app/share?op=data_protection.

Pinterest Plugin On this website we use social plugins from the Pinterest social network operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. If you call up a page that contains such a plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits log data to the Pinterest server in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, how you use Pinterest and cookies. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Further information on the purpose, scope and further processing and use of the data by Pinterest as well as your rights in this regard and options for protecting your privacy can be found in Pinterest's data protection information: https://policy.pinterest.com/de/privacy-policy.

6. Analysis Tools and Advertising
Google Tag Manager We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The Google Tag Manager is a tool that we can use to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not save any cookies and does not carry out any independent analyses. It is only used for the administration and display of the tools integrated via it. However, the Google Tag Manager records your IP address, which can also be transmitted to Google's parent company in the United States. The Google Tag Manager is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in the quick and easy integration and management of various tools on its website. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time.

Google Analytics This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used and origin of the user. This data may be summarized by Google in a profile that is assigned to the respective user or their device. Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there. This analysis tool is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/. IP anonymization We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de. You can find more information on how Google Analytics handles user data in the Google data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de. Order processing We have concluded an order processing contract with Google and use the Completely implements the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics This website uses the "demographic characteristics" function of Google Analytics in order to be able to show website visitors relevant advertisements within the Google advertising network. This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google and visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the point "Objection to data collection".

Google Analytics E-Commerce Tracking This website uses the Google Analytics E-Commerce Tracking feature. With the help of e-commerce tracking, the website operator can analyze the purchasing behavior of website visitors to improve their online marketing campaigns. Information such as the orders placed, average order values, shipping costs and the time from viewing a product to purchasing it are recorded. This data can be summarized by Google under a transaction ID that is assigned to the respective user or their device.

Storage period User and event-level data stored by Google that is linked to cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) are stored after 50 months anonymized or deleted. You can find details on this under the following link: https://support.google.com/analytics/answer/7667196?hl=de

Hotjar This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com). Hotjar is a tool for analyzing your user behavior on this website. With Hotjar we can, among other things, record your mouse and scroll movements and clicks. Hotjar can also determine how long you stayed on a certain spot with the mouse pointer. Hotjar uses this information to create so-called heatmaps, which can be used to determine which website areas are preferred by website visitors. We can also determine how long you stayed on a page and when you left it. We can also determine at which point you canceled your entries in a contact form (so-called conversion funnels). In addition, direct feedback from website visitors can be obtained with Hotjar. This function serves to improve the web offers of the website operator. Hotjar uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g. cookies or use of device fingerprinting). This analysis tool is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Deactivating Hotjar If you would like to deactivate data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/opt-out Please note that deactivating Hotjar applies to each browser or browser .must be done separately for each end device. For more information about Hotjar and the data collected, please see Hotjar's privacy policy at the following link: https://www.hotjar.com/privacy

Order processing contract We have concluded an order processing contract with Hotjar in order to implement the strict European data protection regulations.

Google Ads The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be displayed using the user data (e.g. location data and interests) available from Google (target group targeting). As the website operator, we can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks. Google Ads is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in marketing its service products as effectively as possible. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google AdSense (not personalized) This website uses Google AdSense, a service for integrating advertisements. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. We use Google AdSense in "non-personalized" mode. In contrast to personalized mode, the advertisements are not based on your previous user behavior and no user profile is created for you. Instead, so-called "context information" is used when selecting the advertising. The selected advertisements are then based, for example, on your location, the content of the website you are on or your current search terms. You can find out more about the differences between personalized and non-personalized targeting with Google AdSense at: https://support.google.com/adsense/answer/9007336. Please note that cookies or comparable recognition technologies (e.g. device fingerprinting) can also be used when using Google Adsense in non-personalized mode. According to Google, these are used to combat fraud and abuse. AdSense is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in marketing its website as effectively as possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/. You can adjust your advertising settings independently in your user account. To do this, click on the following link and log in: https://adssettings.google.com/authenticated. Further information about Google's advertising technologies can be found here: https://policies.google.com/technologies/ads and https://www.google.de/intl/de/policies/privacy/.

Google Remarketing This website uses the functions of Google Analytics Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google Remarketing analyzes your user behavior on our website (e.g. clicking on certain products) in order to classify you in certain advertising target groups and then to show you suitable web messages when you visit other online offers (remarketing or retargeting). Furthermore, the advertising target groups created with Google Remarketing can be linked to Google's cross-device functions. In this way, interest-based, personalized advertising messages that have been adapted to you on one device (e.g. cell phone) depending on your previous usage and surfing behavior can also be displayed on another of your devices (e.g. tablet or PC). If you have a Google account, you can object to personalized advertising using the following link: https://www.google.com/settings/ads/onweb/. Google Remarketing is used on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in marketing its products as effectively as possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Further information and the data protection regulations can be found in Google's data protection declaration at: https://policies.google.com/technologies/ads?hl=de.

Target group formation with customer comparison For target group formation, we use, among other things, the customer comparison from Google Remarketing. We transfer certain customer data (e.g. e-mail addresses) from our customer lists to Google. If the customers in question are Google users and are logged into their Google account, they will be shown appropriate advertising messages within the Google network (e.g. on YouTube, Gmail or in the search engine).

Google Conversion Tracking This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. With the help of Google conversion tracking, Google and we can recognize whether the user has carried out certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification. Google conversion tracking is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. You can find more information about Google conversion tracking in Google's data protection regulations: https://policies.google.com/privacy?hl=de.

Google DoubleClick This website uses functions of Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, (hereinafter "DoubleClick"). DoubleClick is used to show you interest-based advertisements across the Google advertising network. With the help of DoubleClick, the advertisements can be tailored to the interests of the respective viewer. For example, our advertising may be displayed in Google search results or in advertising banners associated with DoubleClick. In order to be able to show users interest-based advertising, DoubleClick must recognize the respective viewer and be able to assign the websites visited, clicks and other information about user behavior to them. For this purpose, DoubleClick uses cookies or comparable recognition technologies (e.g. device fingerprinting). The information collected is combined into a pseudonymous user profile in order to display advertising tailored to the interests of the user concerned. Google DoubleClick is used in the interest of targeted advertising. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit 1 lit. a GDPR; the consent can be revoked at any time. Further information on how to object to the advertisements displayed by Google can be found at the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.

Facebook Pixel This website uses Facebook visitor action pixels to measure conversions. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, however, the data collected is also transferred to the USA and other third countries. This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized. The data collected is anonymous for us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines. This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. As the site operator, we cannot influence this use of data. The use of Facebook pixels is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381. To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Article 26 GDPR ). Joint responsibility is limited to collecting the data and passing it on to Facebook. The processing by Facebook after the forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-safe implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook directly on Facebook. If you assert the rights of data subjects with us, we are obliged to forward them to Facebook. You will find further information on protecting your privacy in Facebook's data protection information: https://de-de.facebook.com/about/privacy/. You can also deactivate the “Custom Audiences” remarketing function in the ad settings area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook. If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

LinkedIn Insight Tag This website uses the LinkedIn Insight tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. Data processing through LinkedIn Insight Tag With the help of the LinkedIn Insight Tag we receive information about visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyze the key professional data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better align our site with the respective target groups. We can also use LinkedIn Insight Tags to measure whether visitors to our websites make a purchase or other action (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function with which we can display targeted advertising outside of the website to visitors to our website, although, according to LinkedIn, the advertising addressee is not identified. LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymized). The direct IDs of LinkedIn members are deleted from LinkedIn after seven days. The remaining pseudonymized data will then be deleted within 180 days. As the website operator, we cannot assign the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data collected from website visitors on its servers in the USA and use them as part of its own advertising measures. Details can be found in LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig. Legal basis The use of LinkedIn Insight is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs. Objection to the use of LinkedIn Insight Tag Object to the analysis of usage behavior and targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out. Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. In order to prevent data collected on our website from being linked by LinkedIn and your LinkedIn account, you must log out of your LinkedIn account before you visit our website.

Conclusion of an order processing contract We have entered into an order processing contract with LinkedIn.

Criteo This website uses Criteo features. The provider is Criteo SA, 32 Rue Blanche, 75009 Paris (hereinafter “Criteo”). Criteo is used to show you interest-based ads within the Criteo advertising network. Your interests are determined based on your previous usage behavior. For example, Criteo records which products you have viewed, added to your shopping cart or purchased. Further details about the data collected by Criteo can be found here: https://www.criteo.com/de/privacy/how-we-use-your-data/. In order to show you interest-based advertising, we or other Criteo partners need to be able to recognize you. For this purpose, a cookie is stored on your device or a comparable identifier is used, which links your user behavior with a pseudonymous user profile. Details can be found in Criteo's privacy policy at: https://www.criteo.com/de/privacy/. Your personal data and the Criteo cookies stored in your browser will be stored for a maximum of 13 months from the date of collection. Criteo is used in the interest of targeted advertising measures. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit 1 lit. a GDPR; the consent can be revoked at any time. Criteo and we are jointly responsible within the meaning of Art. 26 GDPR. A joint processing agreement has been concluded between Criteo and us, the essential contents of which Criteo describes under the following link: https://www.criteo.com/de/privacy/how-we-use-your-data/.

Pinterest tag We have integrated Pinterest tag on this website. The provider is Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. Pinterest tag is used to record certain actions you take on our website. The data can then be used to show you advertising tailored to your interests on our website or on another site in the Pinterest tag advertising network. For this purpose, the Pinterest tag records, among other things, a tag ID, your location and the referrer URL. Furthermore, promotion-specific data such as order value, order quantity, order number, category of purchased items and video views can be recorded. Pinterest tag uses technologies that enable the user to be recognized across sites to analyze user behavior (e.g. cookies or device fingerprinting). The use of the Pinterest tag is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the most effective marketing measures possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Pinterest is a global company, so data can also be transferred to the USA. According to Pinterest, this data transfer is based on the EU Commission's standard contractual clauses. Details can be found here: https://policy.pinterest.com/de/privacy-policy. Further information about Pinterest tag can be found here: https://help.pinterest.com/de/business/article/track-conversions-with-pinterest-tag.

Contract for order processing We have concluded a contract for order processing with the provider of the Pinterest tag. This is a contract required by data protection law that ensures that Pinterest-Tag only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.

7. Newsletter and Postal Promotions
Newsletter data If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter are. Further data is not collected or only collected on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties. The processing of the data entered in the newsletter registration form takes place exclusively on the basis of your consent (Art. 6 Para. 1 lit. a DSGVO). You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation. The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter or after it no longer serves any purpose. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with Article 6 (1) (f) GDPR. After you have been unsubscribed from the newsletter distribution list, your email address may be stored in a blacklist by us or the newsletter service provider in order to prevent future mailings. The data from the blacklist is only used for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interests.

MailChimp with success measurement deactivated This website uses the services of MailChimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA. MailChimp is a service that can be used, among other things, to organize the sending of newsletters. If you enter data for the purpose of subscribing to the newsletter (e.g. email address), it will be stored on MailChimp's servers in the USA. We have disabled performance measurement at Mailchimp, so Mailchimp will not evaluate your behavior when you open our newsletters. If you do not want your data to be transferred to Mailchimp, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. Data processing is based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation. The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you have canceled the newsletter. Data stored by us for other purposes remains unaffected. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://mailchimp.com/eu-us-data-transfer-statement/ and https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses. After you have been unsubscribed from the newsletter distribution list, your email address may be stored in a blacklist by us or the newsletter service provider in order to prevent future mailings. The data from the blacklist is only used for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interests. For more information, please see MailChimp's privacy policy at: https://mailchimp.com/legal/terms/.

Conclusion of a data processing agreement We have concluded a so-called “data processing agreement” with MailChimp, in which we oblige MailChimp to protect our customers’ data and not to pass it on to third parties.

Conclusion of an order processing contract We have concluded an order processing contract with the company we use to send postal advertising, which ensures that our contractual partner processes your personal data exclusively in accordance with our instructions and in compliance with the GDPR.

8. Plugins and Tools
YouTube with extended data protection This website includes videos from YouTube. The website is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. We use YouTube in extended data protection mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the extended data protection mode does not necessarily exclude the transfer of data to YouTube partners. This is how YouTube establishes a connection to the Google DoubleClick network, regardless of whether you are watching a video. As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account. Furthermore, after starting a video, YouTube can store various cookies on your device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can receive information about visitors to this website. This information is used, among other things, to collect video statistics, improve user experience and prevent fraud attempts. If necessary, after the start of a YouTube video, further data processing operations can be triggered over which we have no influence. The use of YouTube is in the interest of an attractive presentation of our online offerings. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f of the GDPR. If appropriate consent has been requested, processing is carried out exclusively on the basis of Article 6 Paragraph 1 Letter a of the GDPR; the consent can be revoked at any time. Further information about data protection at YouTube can be found in their data protection declaration at: https://policies.google.com/privacy?hl=de.

Google Web Fonts (local hosting) This site uses so-called web fonts provided by Google for the uniform display of fonts. The Google Fonts are installed locally. There is no connection to Google servers. Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Font Awesome (local hosting) This site uses Font Awesome for the uniform display of fonts. Font Awesome is installed locally. There is no connection to Fonticons, Inc. servers. For more information about Font Awesome, see the Font Awesome Privacy Policy at: https://fontawesome.com/privacy.

Google Maps This site uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. In order to use the functions of Google Maps, it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google can use Google Web Fonts for the purpose of uniform display of fonts. When you call up Google Maps, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly. Google Maps is used in the interest of an attractive presentation of our online offers and to make it easier to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f of the GDPR. If appropriate consent has been requested, processing is carried out exclusively on the basis of Article 6 Paragraph 1 Letter a of the GDPR; the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/. You can find more information on handling user data in Google's data protection declaration: https://policies.google.com/privacy?hl=de.

Google reCAPTCHA We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. The purpose of reCAPTCHA is to check whether data entry on this website (e.g. in a contact form) is done by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, how long the website visitor spends on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google. The reCAPTCHA analyzes run completely in the background. Website visitors are not informed that an analysis is taking place. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and SPAM. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Further information on Google reCAPTCHA can be found in the Google data protection regulations and the Google terms of use under the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de .

Spotify Functions of the music service Spotify are integrated into this website. The provider is Spotify AB, Birger Jarlsgatan 61, 113 56 Stockholm in Sweden. You can recognize the Spotify plugins by the green logo on this website. You can find an overview of the Spotify plugins at: https://developer.spotify.com. This means that when you visit this website, a direct connection can be established between your browser and the Spotify server via the plugin. Spotify thereby receives the information that you have visited this website with your IP address. If you click the Spotify button while logged into your Spotify account, you can link the content of this website to your Spotify profile. This allows Spotify to assign your visit to this website to your user account. We would like to point out that when you use Spotify, cookies are used by Google Analytics, so that your usage data can also be passed on to Google when you use Spotify. Google Analytics is a tool from the Google Group for analyzing user behavior based in the USA. Spotify is solely responsible for this integration. As website operators, we have no influence on this processing. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the attractive acoustic design of his website. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Further information can be found in Spotify's privacy policy: https://www.spotify.com/de/legal/privacy-policy/. If you do not want Spotify to associate your visit to this website with your Spotify user account, please log out of your Spotify user account.

Zendesk We use the CRM system Zendesk to process user inquiries. The provider is Zendesk, Inc., 1019 Market Street in San Francisco, CA 94103 USA. We use Zendesk to process your requests quickly and efficiently. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f of the GDPR. You can only send inquiries by providing your email address and without providing your name. The messages addressed to us remain with us until you ask us to delete them or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – especially retention periods – remain unaffected. Zendesk has Binding Corporate Rules (BCR) approved by the Irish Data Protection Authority. These are binding internal company regulations that legitimize internal company data transfer to third countries outside the EU and the EEA. Details can be found here: https://www.zendesk.de/blog/update-privacy-shield-invalidation-european-court-justice/. If you do not agree to us processing your request via Zendesk, you can alternatively communicate with us by email, telephone or fax. Further information can be found in Zendesk's privacy policy: https://www.zendesk.de/company/customers-partners/privacy-policy/.

Zendesk chat features Our website offers you the ability to send us messages via a chat window. The chat functions are provided by Zendesk. If you use this chat window, we also store your IP address in addition to your chat messages. It is not necessary to provide your name for the chat.

Conclusion of a contract for order processing We have concluded a contract with Zendesk in which we oblige Zendesk to protect our customers' data and not to pass it on to third parties.

Zapier We have integrated Zapier on this website. The provider is Zapier Inc., Market St. #62411, San Francisco, CA 94104-5401, USA (hereinafter Zapier). Zapier enables us to link different functionalities, databases and tools to our website and to synchronize them with each other. In this way it is possible, for example, to automatically display content that we publish on our website on our social media channels or to export content from marketing and analysis tools. Depending on its functionality, Zapier can also collect various personal data. The use of Zapier is based on Article 6 Paragraph 1 Letter f GDPR. The website operator has a legitimate interest in integrating the tools used as effectively as possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://zapier.com/tos.

Contract for order processing We have concluded a contract for order processing with Zapier. This is a contract required by data protection law that ensures that Zapier only processes the personal data of our website visitors according to our instructions and in compliance with the GDPR.

9. Online Marketing and Affiliate Programs
Amazon affiliate program The operators of this website participate in the Amazon EU affiliate program. On this website, Amazon includes advertisements and links to the Amazon.de website, from which we can earn money through reimbursement of advertising costs. Amazon uses cookies or comparable recognition technologies (e.g. device fingerprinting) to be able to trace the origin of the orders. This allows Amazon to recognize that you have clicked the partner link on this website. The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the correct calculation of his affiliate compensation. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. Further information on Amazon's use of data can be found in Amazon's privacy policy: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.

AWIN As the operator of this website, we participate in the AWIN affiliate partner program. The operator of the affiliate network is AWIN AG, Eichhornstraße 3, 10785 Berlin (hereinafter: "AWIN"). If you click on an advertisement on our website that participates in the affiliate program and you subsequently make a transaction (eg a purchase), we receive a fee for this from AWIN. For this it is necessary that AWIN can identify you and understand that you came to the respective product via the advertisement placed with us and made the predefined transaction. For this purpose, AWIN uses cookies or comparable recognition technologies (e.g. device fingerprinting). The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the correct calculation of its affiliate remuneration. If a corresponding consent was requested (e.g. consent to the storage of cookies), the processing takes place exclusively on the basis of Article 6 Paragraph 1 lit. the consent can be revoked at any time. For more information, see AWIN's privacy policy at: https://www.awin.com/de/datenschutzerklarung. Joint responsibility according to Art. 26 GDPR We are jointly responsible with AWIN and, if applicable, with the advertiser for data processing in connection with the partner program. Our joint obligations have been set out in a joint processing agreement. According to this agreement, you as the person concerned can contact any of the responsible persons with your request. The responsible person addressed first will answer your request. Each person responsible independently maintains data protection information in accordance with Art. 13, 14 and 26 GDPR and takes the necessary measures to protect personal data and to comply with the other GDPR regulations in their company. The joint processing agreement is available in the AWIN terms and conditions under the following link: https://s3.amazonaws.com/docs.awin.com/Legal/Publisher+terms+and+conditions+2019+DE.pdf.

10. eCommerce and Payment Providers
Processing of data (customer and contract data) We collect, process and use personal data only insofar as they are necessary for the establishment, content design or change of the legal relationship (inventory data). This is done on the basis of Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. We collect, process and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or to bill the user. The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transmission when concluding a contract for online shops, dealers and goods dispatch We only transmit personal data to third parties if this is necessary in the context of contract processing, for example to the company entrusted with the delivery of the goods or the bank responsible for payment processing. Any further transmission of the data does not take place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes. The basis for data processing is Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

Data transmission when concluding a contract for services and digital content We only transmit personal data to third parties if this is necessary within the framework of contract processing, for example to the bank responsible for processing payments. Any further transmission of the data does not take place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes. The basis for data processing is Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

Payment Services We integrate payment services from third party companies on our website. If you make a purchase from us, your payment details (e.g. name, payment amount, account details, credit card number) will be processed by the payment service provider for the purpose of payment processing. The respective contract and data protection provisions of the respective provider apply to these transactions. The payment service providers are used on the basis of Art. 6 Para. 1 lit. b GDPR (contract processing) and in the interest of a payment process that is as smooth, convenient and secure as possible (Art. 6 Para. 1 lit. f GDPR). Insofar as your consent is requested for certain actions, Article 6 (1) (a) GDPR is the legal basis for data processing; Consent can be revoked at any time for the future. We use the following payment services / payment service providers on this website: PayPal The provider of this payment service is PayPal (Europe) S.à.rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.paypal.com/de/webapps/mpp/ua/pocpsa-full. Details can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Apple Pay The provider of the payment service is Apple Inc., Infinite Loop, Cupertino, CA 95014, USA. You can find Apple's privacy policy at: https://www.apple.com/legal/privacy/de-ww/.

Google Pay provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. You can find Google's privacy policy here: https://policies.google.com/privacy.

Stripe provider for customers within the EU is Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland (hereinafter "Stripe"). Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://stripe.com/de/privacy and https://stripe.com/de/guides/general-data-protection-regulation. You can read details about this in Stripe's data protection declaration under the following link: https://stripe.com/de/privacy.

Klarna provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). Klarna offers various payment options (e.g. installment purchase). If you decide to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Klarna uses cookies to optimize the use of the Klarna checkout solution. Details on the use of Klarna cookies can be found at the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf. You can read details about this in Klarna's privacy policy at the following link: https://www.klarna.com/de/datenschutz/.

Paydirekt The provider of this payment service is Paydirekt GmbH, Hamburger Allee 26-28, 60486 Frankfurt am Main, Germany (hereinafter “Paydirekt”). If you make the payment using Paydirekt, Paydirekt collects various transaction data and forwards it to the bank with which you are registered with Paydirekt. In addition to the data required for payment, Paydirekt may collect other data as part of transaction processing, such as: B. Delivery address or individual items in the shopping cart. Paydirekt then authenticates the transaction using the authentication procedure stored at the bank. The payment amount will then be transferred from your account to our account. Neither we nor third parties have access to your account information. Details on paying with Paydirekt can be found in the general terms and conditions and data protection provisions of Paydirekt at: https://www.paydirekt.de/agb/index.html.

Sofortüberweisung The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (hereinafter “Sofort GmbH”). With the help of the "Sofortüberweisung" procedure, we receive a payment confirmation from Sofort GmbH in real time and can immediately start fulfilling our obligations. If you have decided to use the "Sofortüberweisung" payment method, send the PIN and a valid TAN to Sofort GmbH, which they can use to log into your online banking account. Sofort GmbH automatically checks your account balance after logging in and carries out the transfer to us using the TAN you sent. It then immediately sends us a transaction confirmation. After logging in, your sales, the credit limit of the overdraft facility and the existence of other accounts and their balances are automatically checked. In addition to the PIN and the TAN, the payment data you enter as well as personal data are transmitted to Sofort GmbH. Your personal data includes first and last name, address, telephone number(s), e-mail address, IP address and any other data required for payment processing. The transmission of this data is necessary to establish your identity beyond doubt and to prevent attempts at fraud. Details about paying with Sofortüberweisung can be found at the following links: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/.

Amazon Pay The provider of this payment service is Amazon Payments Europe SCA, 38 avenue JF Kennedy, L-1855 Luxembourg. You can read details about how your data is handled in Amazon Pay's privacy policy at the following link: https://pay.amazon.de/help/201212490?ld=APDELPADirect.

Mollie The provider of this payment service is Mollie BV, Keizersgracht 126, 1015CW Amsterdam, the Netherlands (hereinafter "Mollie"). With the help of Mollie we can integrate different payment methods on our website. Details can be found in Mollie's data protection declaration: https://www.mollie.com/de/privacy.

PayOne The provider of this payment service is PAYONE GmbH, Lyoner Straße 9, 60528 Frankfurt am Main (hereinafter "PayOne"). Details can be found in PayOne's data protection declaration: https://www.payone.com/DE-de/datenschutz.

11. Own Services
Handling applicant data We offer you the opportunity to apply to us (e.g. by email, post or via the online application form). Below we will inform you about the scope, purpose and use of your personal data collected as part of the application process. We assure you that the collection, processing and use of your data takes place in accordance with the applicable data protection law and all other statutory provisions and that your data will be treated as strictly confidential. Scope and purpose of data collection If you send us an application, we process your associated personal data (e.g. contact and communication data, application documents, notes from job interviews, etc.), insofar as this is necessary to decide on the establishment of an employment relationship is required. The legal basis for this is Section 26 BDSG-new under German law (initiation of an employment relationship), Article 6 Paragraph 1 Letter b GDPR (general contract initiation) and – if you have given your consent – ​​Article 6 Paragraph 1 Letter a GDPR . Consent can be revoked at any time. Within our company, your personal data will only be passed on to people who are involved in processing your application. If the application is successful, the data you submit will be stored in our data processing systems for the purpose of carrying out the employment relationship on the basis of Section 26 BDSG-new and Article 6 Paragraph 1 Letter b GDPR. Retention period of the data If we cannot make you a job offer, you reject a job offer or withdraw your application, we reserve the right to store the data you have transmitted on the basis of our legitimate interests (Art. 6 Para. 1 lit. f DSGVO) until to be kept with us for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted and the physical application documents destroyed. The storage serves in particular as evidence in the event of a legal dispute. If it becomes apparent that the data will be required after the 6-month period has expired (e.g. due to an impending or pending legal dispute), deletion will only take place if the purpose for further storage no longer applies. A longer storage can also take place if you have given your consent (Art. 6 Para. 1 lit. a DSGVO) or if statutory storage obligations prevent the deletion.

Inclusion in the pool of applicants If we do not offer you a job, you may be included in our pool of applicants. If you are accepted, all documents and information from the application will be transferred to the applicant pool so that you can be contacted if there are suitable vacancies. Inclusion in the applicant pool occurs exclusively on the basis of your express consent (Art. 6 Para. 1 lit. a GDPR). Providing consent is voluntary and has no connection to the ongoing application process. The person concerned can revoke their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool unless there are legal reasons for retention. The data from the applicant pool will be irrevocably deleted no later than two years after consent has been given.